Shopify automation workflow integrates Google Sheets, OpenAI, and API data to streamline product management and collection page optimization. It performs the following tasks.

Retrieves active Shopify products & collections (Smart & Custom). Cleans product data by removing HTML tags and summarizing descriptions.

Analyzes product descriptions, meta fields, and other attributes to identify potential new collection pages.

Validates collection opportunities using search...

Sounds impressive, doesn’t it? Keeping impression share, impressions, clicks, and conversions fully intact while reducing CPC by 51%.

The key here is mindset and logic, not just the action itself. So, let me give you more details.

Background:

Imagine a US-based brand, a large business spending hundreds of...

The Midjourney Bot breaks down the words and phrases in a prompt into smaller pieces, called tokens, that are compared to its training data and then used to generate an image. A well-crafted prompt can help make unique and exciting images [...]

And as a product owner purchasing clicks, you can compare the cost per click to the earnings per click to determine if purchasing clicks will make or lose you money.

We’ve pulled together the 100 best-performing Meta ad hooks from hundreds of campaigns across nearly every industry.

Keyword grouping is a critical step in setting up successful Google Ads campaigns. It involves researching and organizing keywords into coherent clusters that align with specific ad groups.

Matched market testing is a type of marketing experiment used to measure the incremental impact of a campaign by comparing the performance of two or more similar geographic regions. One region (the test market) is exposed to the campaign, while the other region (the control market) is not. By analyzing the differences in outcomes between these matched markets, marketers...

Artificial intelligence (AI) has become a game-changer in the realm of SEO. Tools like OpenAI’s language models can generate content at scale, conduct research, and even optimize writing styles for better readability and engagement.

However, despite the sophistication of such tools, simply plugging in a prompt and copying the output is not enough to secure top...

In the fast-paced world of digital marketing, managing multiple Google Ads accounts efficiently is critical. When a new account is added to the MCC, you can effortlessly integrate it by adding the client name and client ID directly into the master sheet.

This guide will walk you through creating a custom variable in Google Tag Manager to identify customer types (new or returning). You can then use this variable to send customer-type data to platforms like Google Ads, GA4, or any other analytics or tracking tool.

How will it work?

We can achieve this using either localStorage or cookies....

Managing Google Ads at scale can be time-consuming and complex, especially when working with multiple accounts. Luckily, Google Ads scripts allow advertisers to automate key tasks, saving hours of manual work while improving campaign efficiency.

Whether you're optimizing product listings, adjusting bids based on weather data, or analyzing search terms, these scripts can transform your advertising...